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The Official Dad Bag

Designed By A Dad. For dads

Everything has its place. Labelled compartments keep nappies, wipes and baby essentials exactly where you need them, so you're not digging through the whole bag when it's changing time.

  • Regular price £74.99

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⚡ Order before 3PM - Same Day Dispatch

🎒 Fits everything - nappies, wipes, snacks, your sanity

🏆 5-Star rated by real dads across the UK

🗓️ 30-day money-back guarantee



The Problem

You're standing in a car park. Your baby is screaming. You're rummaging through a bag that wasn't built for you, pulling everything out just to find the wipes.

That moment is why this exists.

The Official Dad Bag is the first changing bag designed specifically for dads. Not adapted. Not rebranded. Designed from the ground up by a dad who got fed up carrying bags that felt like they belonged to someone else.

Since launching, hundreds of dads have made the switch, taking their Official Dad Bag everywhere from nursery runs and family days out to holidays across the world.

Designed for real life

Every pocket is labelled. Not because it looks good, but because when you're changing a wriggling baby in the back of the car or a cramped pub toilet, you don't have time to search for the wipes or wonder where the nappies are.

  • ✅ Individually labelled compartments - nappies, wipes, muslins, dummies, spare clothes, bottles
  • ✅ Built-in fold-out changing mat - attached, always ready, never forgotten
  • ✅ Insulated bottle pockets - keeps bottles at the right temperature
  • ✅ Water-resistant materials - built for British weather and real life
  • ✅ Padded back panel and shoulder straps - comfortable all day
  • ✅ Stroller straps included - attaches to any pram or pushchair
  • ✅ Rear laptop/tablet pocket - padded and separate from the baby gear
  • ✅ Free UK delivery

Looks like a premium backpack. Because it is.

The Official Dad Bag doesn't shout "baby bag."

Available in All Black, Dark Grey and Khaki Green, it's designed to look just as good on the commute as it does at the playground.

Made with durable, water-resistant materials, padded shoulder straps and stroller attachments, it's built for whatever the day throws at you.

Big enough for everything you need

Whether you're heading out for an hour or spending the whole day away from home, there's room for everything you need without the bag feeling oversized.

Some customers have comfortably packed for twins. One even managed to pack everything needed for triplets.

Dimensions: 45cm × 30cm × 16cm.

Buying it as a gift?

Give him something he'll actually use.

The Official Dad Bag isn't just another present - it's something he'll reach for every time he heads out with the kids. Practical, premium and made to make everyday life easier from the very first outing.

It's a gift that keeps earning its place, long after the wrapping paper has been thrown away.

Because modern dads deserve equipment designed for them, too.

EU customers: import duties may apply upon delivery.

📦 Orders before 3pm dispatched same day

🚚 Orders after 3pm dispatched next working day

📍 Tracking included

🎉 Free UK delivery

The Bag:

  • 📦 Wipe clean with a damp cloth for everyday maintenance
  • 🧼 Use mild soap and water for deeper cleaning when needed
  • 🚫 Do not machine wash or tumble dry
Designed by a Dad for Dads
Safe & Secure payment
Quality Tested & Assured

The Official Dad Bag - Dark Grey

£74.99

No digging. No guessing. Just grab what you need.

Labelled compartments keep the essentials exactly where you expect them.
Less rummaging. More getting on with it.

BABY'S STUFF. DAD'S STUFF.

Because you both need your own space. Baby essentials up front. Dad's everyday gear at the back.
One bag. Two separate spaces.

Made for Dads Who…

Are done carrying a bag that feels like it belongs to someone else

Want to enjoy days out — not spend them rummaging for wipes

Like their gear to look good, and work harder

Show up, get stuck in, and want kit that keeps up

Are proud to be hands-on — and want to look the part

Take a Closer Look. It's All in the Details.


One-handed buckles, padded straps and practical details designed to make everyday Dad life easier.

What Real Dads Are Saying

Not paid reviews. Real messages from real dads!

  • 5 stars: 30 (97%)
  • 4 stars: 1 (3%)
  • 3 stars: 0 (0%)
  • 2 stars: 0 (0%)
  • 1 star: 0 (0%)
S
Stephen Sadler

Bought this of my son in law new baby on the way. He is over the moon with it, loves all the pockets and particularly the built in changing mat.And it looks good too.

D
Danny D

Very practical, easy to use, well laid out, and feels well made. Branding wise, it is great for dads / father figures (as intended), although my wife feels a little uncomfortable using it due to the overt labelling. Space inside is nicely designed, and the ability to label pockets is useful (both with the pre-printed options and the blank side for individual choice). The only thing which could be better is for the individual pockets for items to be a little larger - they are not really big enough to fit in everything we need, so a lot of things get left in the main compartment. Overall though was good value for money and would recommend to other dads / families.

M
Mike

Great bag had it for a while now so easy to get to everything especially when my daughter is crying and needs a change quick

A
Argail Jann Lacdao

Really happy with my Dad Bag! 👨‍🍼🎒

Honestly, this bag has been so useful as a new dad. It has plenty of space for everything we need when we’re out with the baby — nappies, wipes, bottles, clothes, snacks and all the little essentials.

I really like how practical and easy it is to organise, and having everything in one bag makes going out with the baby so much easier. It feels well-made, comfortable to carry, and definitely worth the money.

Would highly recommend it to any dad looking for a reliable everyday baby bag! 👍👶❤️

⭐️⭐️⭐️⭐️⭐️

s
shirley bamigbade

Super, I've bought it for my son in law as a baby shower gift. I've filled all of the labelled storage and he will now be ready to go. A great idea for a new dad.

k
kayleigh Henderson

Brilliant quality bag, great communication and fast delivery.

r
richard henry

Amazing product and service, can’t recommend highly enough!

E
Emma
Husband loves it

Purchased a bag for my husband and he loves it. Packs it himself and can find anything and everything. Works perfect for long or short days out. Emma (mum to 2)

J
Joe B
Excellent product

Excellent product, very convenient on days out with the little ones, comfy and stylish making days out a doddle from now on, highly recommended.

S
Sharna
Husband absolutely over the moon

We first saw the Dad bag at the baby show in London and ever since my husband had not stopped talking about it. I decided to order this as a gift and he was absolutely over the moon. The gift bag it arrived with was a nice touch. The quality of the bag is very appealing and the various compartments are perfect for staying organised. This will definitely be coming with us on holidays too. I highly recommend this, thank you!

I
Ines Neto
Great quality and fast delivery

We really love the bag. Quality product and fast delivery.

J
JadesMagicalLife
Perfect for Disney and beyond!

This bag has been great! The perfect dad bag for my partner. Really great quality, loads of compartments, we have taken it everywhere including full park days at Disney and it's great for everything you need for days out with little ones. It's stylish and very practical, everything has been thought of. The Khaki with the black is a great colour combo too! Highly recommend, the only changing bag you'll need.

W
Wesley Shaw
No dad should be without this

Highly recommend this bag, the pre labelled compartments make it so easy not just to pack but to find items even in a rush. The bag is extremely well made and feels like it will last for years, all zips are great quality and love the colours it comes in, my favourite is the khaki. Overall a very well produced and thought out item that no dad should be without.

R
Rebecca Oxtoby
Perfect for triplets!

We love the Dad bag! It's big enough to fit everything we need for the triplets, and the straps are so comfortable to carry on your back!

S
Shelby
Win win for dads and mums!

WOW! A great quality bag with labelled/organised sections! Got this for my partner for Father's Day and he absolutely loves it! Best of all he's very happy and willing to carry the baby bag now so it's a win win! Worth every penny!

L
Liam Gregory
What a bag!

Honestly. What a bag. It was so handy to have and makes a massive difference. It's got a lot more space than you'd think. Had all the compartments filled and 3 feeding bottles, 1 flask and 2 milk cooler bottles. Changing is easy. It's all there in one piece rather than trying to find stuff down the bottom of the usual bags! I usually hate wearing bags on hot days too because your back drips with sweat. I found it really comfortable and stayed cool. Would definitely recommend.

C
Connor Taylor
5 star - a must for new dads

5* would recommend this bag to any new dads or even dads that are past the new stage. The labelled compartments mean you don't just know where everything is but you know what to pack as well. It comes with a fold-out changing mat so no need to bring one separately. The customer service is next to none - I had a minor issue and it was rectified within 24 hours. Help the small businesses grow - not that this will be small for long. 5*

E
Emi-Rose Brown
Amazing quality product!

Amazing quality product! Bought as a gift for my daughters partner and they both love it so much, it's now the only bag they use and been great for nights away with ample space and great organisation! So good, I have just purchased a second one for my son and his partner!

L
Luke Todd
Perfect in every way

This bag is absolutely perfect. Every aspect has been thoughtfully designed with a dad in mind. It's been a god send as a new dad, with the labelled pockets making remembering to pack everything so much easier.

E
Emma
Husband loves it

Purchased a bag for my husband and he loves it. Packs it himself and can find anything and everything. Works perfect for long or short days out. Emma (mum to 2)

J
Joe B
Excellent product

Excellent product, very convenient on days out with the little ones, comfy and stylish making days out a doddle from now on, highly recommended.

S
Sharna
Husband absolutely over the moon

We first saw the Dad bag at the baby show in London and ever since my husband had not stopped talking about it. I decided to order this as a gift and he was absolutely over the moon. The gift bag it arrived with was a nice touch. The quality of the bag is very appealing and the various compartments are perfect for staying organised. This will definitely be coming with us on holidays too. I highly recommend this, thank you!

J
JadesMagicalLife
Perfect for Disney and beyond!

This bag has been great! The perfect dad bag for my partner. Really great quality, loads of compartments, we have taken it everywhere including full park days at Disney and it's great for everything you need for days out with little ones. It's stylish and very practical, everything has been thought of. The Khaki with the black is a great colour combo too! Highly recommend, the only changing bag you'll need.

I
Ines Neto
Great quality and fast delivery

We really love the bag. Quality product and fast delivery.

W
Wesley Shaw
No dad should be without this

Highly recommend this bag, the pre labelled compartments make it so easy not just to pack but to find items even in a rush. The bag is extremely well made and feels like it will last for years, all zips are great quality and love the colours it comes in, my favourite is the khaki. Overall a very well produced and thought out item that no dad should be without.

R
Rebecca Oxtoby
Perfect for triplets!

We love the Dad bag! It's big enough to fit everything we need for the triplets, and the straps are so comfortable to carry on your back!

C
Connor Taylor
5 star - a must for new dads

5* would recommend this bag to any new dads or even dads that are past the new stage. The labelled compartments mean you don't just know where everything is but you know what to pack as well. It comes with a fold-out changing mat so no need to bring one separately. The customer service is next to none - I had a minor issue and it was rectified within 24 hours. Help the small businesses grow - not that this will be small for long. 5*

E
Emi-Rose Brown
Amazing quality product!

Amazing quality product! Bought as a gift for my daughters partner and they both love it so much, it's now the only bag they use and been great for nights away with ample space and great organisation! So good, I have just purchased a second one for my son and his partner!

S
Shelby
Win win for dads and mums!

WOW! A great quality bag with labelled/organised sections! Got this for my partner for Father's Day and he absolutely loves it! Best of all he's very happy and willing to carry the baby bag now so it's a win win! Worth every penny!

L
Liam Gregory
What a bag!

Honestly. What a bag. It was so handy to have and makes a massive difference. It's got a lot more space than you'd think. Had all the compartments filled and 3 feeding bottles, 1 flask and 2 milk cooler bottles. Changing is easy. It's all there in one piece rather than trying to find stuff down the bottom of the usual bags! I usually hate wearing bags on hot days too because your back drips with sweat. I found it really comfortable and stayed cool. Would definitely recommend.

L
Luke Todd
Perfect in every way

This bag is absolutely perfect. Every aspect has been thoughtfully designed with a dad in mind. It's been a god send as a new dad, with the labelled pockets making remembering to pack everything so much easier.

FAQs

Have a question ? We are here to help.

It wasn't just made to look like a Dad's changing bag, it was designed around how dads actually use one.

Labelled storage keeps baby essentials easy to find, the changing mat is built in, and Dad gets his own separate space at the back.

Less rummaging. More getting

It's designed for everyday trips with a baby, with dedicated space for nappies, wipes, bottles, spare clothes, muslins and the other essentials you'll reach for throughout the day.

The labelled layout isn't just about carrying plenty, it's about being able to find it when you need it.

You could use any backpack.

But most backpacks weren't designed around changing a baby while you're out. The Official Dad Bag gives the essentials their own places, includes a built-in changing mat and keeps Dad's gear separate.

Same job. Much less faffing about.

Yes. The changing mat is built into the bag, so there's no separate mat to remember, pack or dig around for when you need it.

Open it up and you're ready to change.

That's exactly why we added the Man Drawer.

It's a separate compartment at the back of the bag for Dad's everyday gear, keeping it away from nappies, wipes and the rest of the baby stuff.

Baby's stuff. Dad's stuff. Everyone gets their own space.

Yes. The pushchair clips are integrated into the shoulder straps, so you don't need to remember or carry a separate set of straps.

Unclip, attach and you're good to go.

That's the idea.

The things you carry will change, fewer newborn essentials, more snacks, drinks, spare clothes, toys and whatever else Dad gets handed, but the organised backpack design remains useful well beyond the newborn stage.

The backpack design uses padded shoulder straps and a padded back to help keep it comfortable when you're carrying everything you need for the day.

And because everything has its own place, the weight isn't the only thing that's easier to manage.

Orders placed before 3pm are dispatched the same day, and UK orders include FREE Tracked 48 delivery.

You'll also receive tracking information so you can follow your order.

You've got 30 days to return it, subject to our returns conditions.

So you can order knowing that if the Official Dad Bag isn't right for you, you're not stuck with it.