{"title":"The Official Dad Bag","description":"","products":[{"product_id":"the-official-dad-bag","title":"The Official Dad Bag","description":"\u003ch3\u003eThe Problem\u003c\/h3\u003e\n\u003cp\u003eYou're standing in a car park. Your baby is screaming. You're rummaging through a bag that wasn't built for you, pulling everything out just to find the wipes.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThat moment is why this exists.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe Official Dad Bag is the first changing bag designed specifically for dads. Not adapted. Not rebranded. Designed from the ground up by a dad who got fed up carrying bags that felt like they belonged to someone else.\u003c\/p\u003e\n\u003cp\u003eSince launching, hundreds of dads have made the switch, taking their Official Dad Bag everywhere from nursery runs and family days out to holidays across the world.\u003c\/p\u003e\n\u003ch3\u003eDesigned for real life\u003c\/h3\u003e\n\u003cp\u003eEvery pocket is labelled. Not because it looks good, but because when you're changing a wriggling baby in the back of the car or a cramped pub toilet, you don't have time to search for the wipes or wonder where the nappies are.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e✅ Individually labelled compartments - nappies, wipes, muslins, dummies, spare clothes, bottles\u003c\/li\u003e\n\u003cli\u003e✅ Built-in fold-out changing mat - attached, always ready, never forgotten\u003c\/li\u003e\n\u003cli\u003e✅ Insulated bottle pockets - keeps bottles at the right temperature\u003c\/li\u003e\n\u003cli\u003e✅ Water-resistant materials - built for British weather and real life\u003c\/li\u003e\n\u003cli\u003e✅ Padded back panel and shoulder straps - comfortable all day\u003c\/li\u003e\n\u003cli\u003e✅ Stroller straps included - attaches to any pram or pushchair\u003c\/li\u003e\n\u003cli\u003e✅ Rear laptop\/tablet pocket - padded and separate from the baby gear\u003c\/li\u003e\n\u003cli\u003e✅ Free UK delivery\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eLooks like a premium backpack. Because it is.\u003c\/h3\u003e\n\u003cp\u003eThe Official Dad Bag doesn't shout \"baby bag.\"\u003c\/p\u003e\n\u003cp\u003eAvailable in All Black, Dark Grey and Khaki Green, it's designed to look just as good on the commute as it does at the playground.\u003c\/p\u003e\n\u003cp\u003eMade with durable, water-resistant materials, padded shoulder straps and stroller attachments, it's built for whatever the day throws at you.\u003c\/p\u003e\n\u003ch3\u003eBig enough for everything you need\u003c\/h3\u003e\n\u003cp\u003eWhether you're heading out for an hour or spending the whole day away from home, there's room for everything you need without the bag feeling oversized.\u003c\/p\u003e\n\u003cp\u003eSome customers have comfortably packed for twins. One even managed to pack everything needed for triplets.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDimensions:\u003c\/strong\u003e 45cm × 30cm × 16cm.\u003c\/p\u003e\n\u003ch3\u003eBuying it as a gift?\u003c\/h3\u003e\n\u003cp\u003eGive him something he'll actually use.\u003c\/p\u003e\n\u003cp\u003eThe Official Dad Bag isn't just another present - it's something he'll reach for every time he heads out with the kids. Practical, premium and made to make everyday life easier from the very first outing.\u003c\/p\u003e\n\u003cp\u003eIt's a gift that keeps earning its place, long after the wrapping paper has been thrown away.\u003c\/p\u003e\n\u003cp\u003eBecause modern dads deserve equipment designed for them, too.\u003c\/p\u003e\n\u003cp\u003eEU customers: import duties may apply upon delivery.\u003c\/p\u003e","brand":"Official Dad Bag","offers":[{"title":"Black","offer_id":53153276395856,"sku":"ODB-BLK","price":74.99,"currency_code":"GBP","in_stock":true},{"title":"Dark Grey","offer_id":53153276428624,"sku":"ODB-DGY","price":74.99,"currency_code":"GBP","in_stock":true},{"title":"Khaki Green","offer_id":53153276461392,"sku":"ODB-KGN","price":74.99,"currency_code":"GBP","in_stock":true},{"title":"Light Grey","offer_id":53153276494160,"sku":"ODB-LGY","price":74.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0937\/7484\/0144\/files\/black-front.png?v=1778621656"}],"url":"https:\/\/officialdadbag.com\/collections\/the-official-dad-bag.oembed","provider":"Official Dad","version":"1.0","type":"link"}